As a CHEK Professional — or any other kind of professional — if you knew you’d be working with that new client you’re meeting tomorrow for the next 20 years, how would you conduct your business?

Would you treat that client any differently? Would your behavior change regardless if you were seeing them only once or for the next two decades?

The choices you make today dictate how well your practice as a CHEK Professional will succeed, or not.

In this Living 4D podcast rewind, veteran CHEK Professional Matt Nichol talks about his career as a premier strength coach for professional athletes in the NHL, NFL and NBA.

You’ll also learn the common denominator that links professional athletes and the business executives and why Matt won’t work with clients until they’re absolutely ready.